Content Rich Travel Website for Trip Dog
Commissioned by Peacock Computers, this project involved creating a clean, scalable platform for Tripdog’s expert-written travel guides—purpose-built for long-form content, with bulk content migration from a legacy CMS.
Task: Design and build a bespoke WordPress site to showcase Tripdog’s expanding archive of professional travel writing, including migration of hundreds of articles from a previous CMS.
Services: Designer & Developer (for Peacock Computers), Bespoke WordPress Theme, Content Architecture & Navigation Planning, Branding Refinement & UI Styling, Data Migration
More about this project...
Commissioned by Peacock Computers, I was brought in to lead the design and development of a new digital platform that could house Tripdog’s growing library of expert travel writing.
A key part of the brief was to migrate hundreds of articles from a legacy content management system to WordPress, ensuring structure, metadata, and formatting were preserved during the process.
The bespoke WordPress theme is built for clarity, discovery, and editorial strength. Visitors can explore the site by region, country, or topic, while enjoying a reading experience that blends print-style elegance with modern usability. Thoughtful navigation and tagging systems help users uncover hidden gems, while the flexible layout supports future growth.
